Position Summary The Marketing Managers primary responsibility is to achieve and maintain business objectives by developing / implementing creative marketing and advertising strategies that fit the properties needs and market conditions Position Reports To: Community Director Essential Functions/Responsibilities
Responsible for designing creative marketing and advertising strategies that adhere to budgeted guidelines, including using the internet, print advertising, referrals, outreach marketing, and other tactics. Determines marketing techniques that fit the propertys needs and market conditions. Organizes and schedules monthly social events, classes, activities and family functions for the community residents and employees. Responsible for ensuring that the Pinnacle name is synonymous with proactive approaches to great customer service, care for our military families and open, two-way communications to ensure positive recognition of Pinnacle's brand within the post community and in the local communities. Coordinates the production and distribution of brochures and other marketing collateral materials by working with local vendors and suppliers, fielding requests from on-site team members, and tracking orders, deliveries, and invoices. Work with Leasing Manager to obtain and maintain occupancy goals, and develop marketing strategies to increase occupancy. Produces monthly newsletters, event flyers and communications to staff members and residents Instrumental in maintaining a healthy working relationship with installation command and Public Affairs office to build partnership through events and communication. Responsible for managing marketing activities while staying within marketing budget. Performs all other duties as may be directed by manager Education and/or Experience.
Must have high-school degree or equivalent. Experience in multifamily housing property management preferred. Proficiency in Microsoft suite of programs to include Word, Excel, PowerPoint. Skills/Specialized Knowledge
Must possess a basic knowledge of fair housing laws and regulations. Must have superior customer service skills and be able to communicate effectively with all levels and management and personnel. Must be detail oriented and able to focus with frequent interruption. The position requires the ability to perform light typing duties. Must be able to effectively market a property and the surrounding amenities to potential residents and conduct the appropriate follow-up through written and verbal communication. Must be able to understand and relate the concepts behind specific ideas. Proficiency in word processing, spreadsheet, and database management programs in order to develop and/or complete required reports, manage communication, and create and edit impactful presentations, proposals, and other collateral materials. Demonstrates proficiency in using the internet as a communications and marketing tool, including website design and navigation, twitter, craigslist, Facebook, YouTube, twitter and other emerging web and internet tools. Ability to operate standard office equipment. Good to excellent spelling, grammar, and written communication skills. Excellent telephone and oral communication skills. Required Licenses Valid drivers license if required to operate a licensed motor vehicle in order to perform the job duties. Other Requirements
Must maintain professional appearance and comply with prescribed dress code policy. Ability to be at work on a regular and consistent basis; flexible work schedule including nights and weekends may be required. Ability to read, write, understand, and communicate in English. Strong organizational and time-management skills. Ability to multi-task. Ability to analyze and resolve problems. Ability to set and meet goals. Ability to consistently meet deadlines. Ability to maintain flexibility and creativity in a variety of situations. Ability to maintain confidentiality. Physical Demands The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The work is classified as light in physical demand. May be required to occasionally lift and carry up to twenty pounds. The employee is required to speak, hear, and comprehend the English language. Vision requirements include close and distance vision and the ability to adjust focus. Must be able to sit or stand up to eight hours a day as well as walk and reach frequently. Must use hands to finger and hold. Must be able to travel independently. Mental Functions The ability to collect and comprehend data in order to problem-solve variables in standardized situations. The ability to concentrate on work of moderate detail with some interruption and office background noise. Work Environment Normal office or administrative working conditions with little or no exposure to undesirable elements. Outdoor activities require exposure to seasonal weather and the associated temperature fluctuations. See job analysis for the conditions and environmental characteristics of the job.
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Source: http://careers.bpwusa.org/jobs/4885064/military-marketing-manager
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